(i) Business to Business (B2B) Business to Business or B2B refers to e-commerce activities between businesses. These transactions are usually carried out through Electronic Data Interchange or EDI. This allows more transparency among business involved; therefore business can run more efficiently.
(ii) Business to Customer (B2C) Business to Customer or B2C refers to e-commerce activities that are focused on consumers rather than on businesses.
(iii) Customer to Business (C2B) Customer to Business or C2B refers to e-commerce activities, which uses reverse pricing models where the customer determines the prices of the product or services. There is increased emphasis on customer empowerment.
(iv) Customer to Customer (C2C): Customer to Customer or C2C refers to e-commerce activities, which uses an auction style model. This model consists of person-to-person a transaction that completely excludes businesses from the equation.
(ii) Business to Customer (B2C) Business to Customer or B2C refers to e-commerce activities that are focused on consumers rather than on businesses.
(iii) Customer to Business (C2B) Customer to Business or C2B refers to e-commerce activities, which uses reverse pricing models where the customer determines the prices of the product or services. There is increased emphasis on customer empowerment.
(iv) Customer to Customer (C2C): Customer to Customer or C2C refers to e-commerce activities, which uses an auction style model. This model consists of person-to-person a transaction that completely excludes businesses from the equation.
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